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We NEVER Use Toxic Ingredients In Our Products

In our commitment to transparency and the well-being of our community, we believe it's essential to understand the ingredients in your skincare and haircare products. This page is dedicated to shedding light on certain ingredients commonly used in the beauty industry that may not align with a clean and conscious lifestyle. Below, we provide a comprehensive list of these ingredients, explaining why they might be best avoided for the health of your skin, hair, and overall well-being.

Our goal is to empower you with knowledge, enabling you to make informed choices about the products you use every day. Let's embark on this journey towards safer, more JOYous, conscious beauty together.

Ingredients We Avoid


What Are They?
  • Parabens are a group of synthetic compounds used as preservatives in beauty products.
Why Are They Bad?
  • Endocrine Disruption: can mimic estrogen in the body, potentially leading to hormonal imbalances and reproductive health issues.
  • Skin Irritation: can cause skin irritation or allergic reactions.
  • Environmental Concerns: Parabens have been detected in water sources and wildlife, raising concerns about their environmental impact and potential to disrupt ecosystems.
Common Names:
  • Methylparaben, Propylparaben, Butylparaben, Ethylparaben


What Are They?
  • Phthalates are a group of chemicals used to make plastics more flexible and harder to break.
  • They are also used as a solvent or binding agent in many products such as shampoo and conditioners. 
  • It is used to soften other substances, enhance absorption, increases spreadability, and helps the fragrance last longer.
Why Are They Bad?
  • Endocrine Disruptors: they can interfere with the body’s hormone systems, potentially leading to reproductive and developmental
  • Can Cause Skin and Scalp Irritation and Allergies
  • Environmental Impact: they can accumulate in the environment and have been found in water sources, affecting wildlife and ecosystems
Common Names:
  • DBP (dibutyl phthalate), DEP (diethyl phthalate), fragrance (phthalates are often hidden in fragrance mixtures)


What Are They?
  • Sulfates are detergents used for their foaming properties in shampoos and cleansers.
Why Are They Bad?
  • Stripping Natural Oils: Sulfates can strip the hair and scalp of natural oils, leading to dryness, irritation, and sometimes damage to the hair follicles.
  • Irritation: They can cause irritation to the eyes, skin, and scalp, particularly in individuals with sensitive skin or conditions like eczema.
  • Environmental Impact: Sulfates are not always biodegradable, contributing to environmental pollution.
Common Names:
  • Sodium Lauryl Sulfate (SLS), Sodium Laureth Sulfate (SLES)


What Are They?
  • Silicones are synthetic polymers used in skincare products to create a smooth, silky feel on the skin, fill in fine lines, and form a protective barrier over the skin. 
  • In haircare products, they make hair appear smooth, shiny, and frizz-free.
Why Are They Bad?
  • Buildup and Barrier Formation: Can build up on the skin and hair, leading to clogged pores and preventing other nutrients from penetrating.  Build up can weigh down the hair, making it limp and lifeless.
  • False Sense of Skin Health: Silicones can make the skin feel artificially smooth and hydrated, masking underlying skin issues and not providing any real, long-term nourishment or hydration to the skin.
  • Hair Health: Over-reliance on silicone-based products can lead to long-term hair health issues, as they mainly provide a superficial improvement in hair texture and appearance rather than offering any real nourishing benefits.
  • Environmental Concerns: Being synthetic, certain silicones are not biodegradable and can contribute to environmental pollution, particularly affecting aquatic life.
Common Names:
  • Dimethicone, Cyclomethicone, anything ending in -cone or -siloxane


What Is It?
  • Triclosan is an antibacterial and antifungal agent that has been used in some haircare products and deodorants.
Why Is It Bad?
  • Antibiotic Resistance: Triclosan can contribute to antibiotic resistance, making bacterial infections harder to treat.
  • Hormonal Effects: It is suspected to be an endocrine disruptor, potentially affecting thyroid function and reproductive hormones.
  • Environmental Toxicity: Triclosan can persist in the environment and negatively impact aquatic ecosystems and wildlife.
Common Names:
  • Triclosan, Microban, Biofresh

Propylene Glycol

What Is It?
  • Propylene Glycol is a synthetic compound used as a humectant, solvent, and skin-conditioning agent in many skincare products. 
  • In haircare, it helps products retain moisture and prevent them from drying out.
Why Is It Bad?
  • Can irritate skin, particularly in individuals with skin sensitivities or allergies. There are also concerns about systemic toxicity at higher concentrations.
Common Names:
  • Propylene Glycol, 1,2-Propanediol

Mineral Oil

What Is It?
  • Mineral oil is a byproduct of petroleum distillation, commonly used as an emollient in skincare and
    haircare products.
Why Is It Bad?
  • Pore Clogging: Can create a barrier on the skin, trapping dirt and bacteria, leading to breakouts and acne.
  • Lack of Nourishment: Does not provide any nutrients to the skin or hair, only offering a temporary illusion of moisture.
  • Environmental Concerns: Being a petroleum byproduct, its production and disposal contribute to environmental pollution.
 Common Names:
  •  Paraffinum Liquidum, Petrolatum, White Oil


What Are They?
  • Alcohols, such as ethanol or isopropyl alcohol, are used in beauty products for their drying and antimicrobial properties.
Why Are They Bad?
  • Drying Effect: Can strip away natural oils from the skin and hair, leading to dryness, irritation, and weakened barriers.
  • Sensitivity: May cause redness, irritation, or exacerbate skin conditions like eczema.
  • Toxicity: Certain alcohols can be toxic if ingested or absorbed in large quantities.
Common Names:
  • Ethanol, Isopropyl Alcohol, SD Alcohol, Denatured Alcohol


Polyethylene Glycols (PEGs)

What Are They?
  • PEGs are synthetic polymers used as emulsifiers, thickeners, and moisture carriers in beauty products.
Why Are They Bad?
  • Skin Irritation: Can cause skin irritation and sensitivity, especially in damaged or broken skin.
  • Contamination Concerns: PEGs can be contaminated with ethylene oxide and 1,4-dioxane, both of which are carcinogens.
  • Environmental Impact: PEGs are not easily biodegradable, contributing to environmental pollution.
Common Names:
  • PEG-40, PEG-100 Stearate, PEG-7 Glyceryl Cocoate


Synthetic Fragrances

What Are They?
  • Synthetic fragrances are complex mixtures of many different chemicals used to give skincare products a pleasant scent.
Why Are They Bad
  • "Fragrance" or "parfum" on labels can mask a mixture of potentially harmful chemicals. They are linked to allergies,
    dermatitis, respiratory distress, and potential reproductive issues.
Common Names:
  • Fragrance, Parfum

Chemical Dyes

What Are They?
  • Chemical dyes are synthetic colorants used to add color to beauty products.
Why Are They Bad?
  • Allergic Reactions: Can cause skin sensitivities, rashes, or allergic reactions in some individuals.
  • Carcinogenic Potential: Some chemical dyes have been linked to cancer in animal studies.
  • Environmental Pollution: Their production and disposal can lead to water and soil contamination.

Common Names:
  • FD&C Blue No. 1, D&C Red No. 33, CI 16035



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